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Glimpse, the AI-powered deductions management platform for CPG brands, today announced a strategic alliance with PLTFRM, a leader in brand sales acceleration and retail strategy. The announcement comes on the heels of Glimpse’s $10 million Series A raise in April 2025, and shortly after PLTFRM’s acquisition of Presence Marketing—further signaling the company’s expansion and innovation across its portfolio.
This partnership unites PLTFRM’s expansive network of CPG relationships with Glimpse’s AI-driven deductions automation, aiming to unlock significant revenue recovery and operational efficiencies for brands nationwide.
Akash Raju, CEO & Co-Founder of Glimpse
"This partnership is a vote of confidence from PLTFRM—one of the largest and most influential partners to brands in the CPG industry. By bringing our AI-driven deductions platform into PLTFRM’s ecosystem, we’re not only strengthening their offering, but also accelerating the broader adoption of AI across the CPG industry."
For PLTFRM, the integration of Glimpse’s AI technology represents a significant investment in innovation, equipping their portfolio brands with advanced tools to streamline deductions workflows—a historically complex and time-consuming challenge.
Noah Bremen, CEO & Founder of PLTFRM
"Our mission is to empower brands with the best tools, strategies, and expertise to drive growth. By partnering with Glimpse, we’re adding best-in-class AI capabilities to our toolkit, helping our brands reclaim time, revenue, and strategic focus."
Driving Value at Scale
Glimpse’s platform leverages cutting-edge AI to help CPG brands recover lost revenue, automate deductions workflows, and reconcile chargebacks faster. PLTFRM’s retail sales infrastructure and brand portfolio provide an ideal channel for introducing this revenue optimization technology to the market at scale.
Strengthened by Strategic Acquisition
In February 2025, PLTFRM completed the acquisition of Presence Marketing, a leading commerce partner for natural and organic CPG brands—a move that significantly bolsters PLTFRM’s reach and service capabilities.
The combined entity now includes over 650 industry experts and relationships with 30+ key retailers, including Walmart, Sam’s Club, Amazon, TikTok Shop, Target, Costco, Whole Foods, Sprouts, Kroger, and more. This integration positions PLTFRM and Glimpse to deliver AI-powered financial operations not just broadly, but deeply into natural, specialty, and mainstream CPG channels.
This collaboration underscores a shared vision of bringing AI-driven transformation to the CPG industry. Together, Glimpse and PLTFRM are setting a new standard for how brands can leverage AI to improve operational efficiency, reduce revenue leakage, and unlock sustainable growth.
About Glimpse
Glimpse is an industry-leading AI-platform automating the deductions management process from deduction retrieval to the claim submission process. Glimpse works with 130+ brands across retailers like Target, Walmart, Amazon, KeHE, and UNFI. Glimpse launched in 2024 and has raised $17M from leading investors like 8VC, Y Combinator, and more.
Learn more at: tryglimpse.com
About PLTFRM
PLTFRM is an industry-leading omni-channel commerce partner. The company drives revenue for its brand partners via digital and brick-and-mortar retail channels, including Walmart, Sam’s Club, Amazon, Tik Tok, Target, Costco, Best Buy and numerous additional online marketplaces.
The company’s best-of-breed, mission-critical managed services include omnichannel sales strategy, E-commerce optimization, supply chain and logistics management, digital marketing, content services, demand forecasting, retail analytics, and category management. Established in 2005 and privately held, the company has a long history of accelerating brand growth for consumer brands of all sizes, stages, and industry verticals.
Learn more at: https://www.onepltfrm.com/
